Every multi-day tour we run is private. There is no shared minibus and no fixed departure list: you travel with your own driver-guide and vehicle, and the route is built around your dates, your pace and what you actually want to see. This page explains how a private Morocco itinerary is put together, what is realistic in the time you have, and how to get a plan and a quote from us.
Your group travels alone. The vehicle, the driver-guide and the schedule are yours, so you can leave early for the light, stay longer in a kasbah, or cut a stop that is not working. Local specialist guides join for the cities and licensed mountain guides for any trekking section.
We are a Moroccan company based in Marrakech, not an agency reselling someone else's departures. That is also why we will tell you when an itinerary does not fit the days you have instead of selling it to you.
Where private itineraries usually start
Most travellers start in Marrakech, which is closest to the Atlas, Agafay and the Tizi n'Tichka road to the Sahara. Casablanca works well if you fly in there, and suits circuits that take in Rabat, Fes and Chefchaouen before coming south.
Both are covered by our existing multi-day programmes, from four days to ten, and any of them can be reshaped rather than booked as printed.
How long you realistically need
Four days gets you Marrakech plus either the Sahara at Merzouga or the Atlas and Ait Ben Haddou — not both properly. Seven days is the first length where a loop feels unhurried: Marrakech, the kasbah route, the dunes, the gorges and back. Ten days adds the imperial cities or the coast.
Driving distances in Morocco are long. An honest itinerary plans fewer places and more time in them, and that is the single most common change we make to the plans travellers send us.
Combining a trek or the desert
Because we run our own trekking division from Imlil, a private itinerary can include a real mountain section — a two-day Toubkal summit, a valley circuit or a family trek — with licensed guides and mule support, rather than a token walk.
The same applies to the Sahara: Merzouga camps, Zagora for shorter trips, and the Draa valley on the way back.
How we quote
Private journeys are quoted per group once we know your dates, group size, accommodation standard and route, because those four things change the price more than the number of days does. We do not publish a per-person figure for custom itineraries, because it would be a guess.
Send us the outline through the trip planner and we come back with a route and a firm quote. There is no charge for the plan.
Start where you are
Four routes into a private itinerary, depending on how formed your idea already is.
I have dates but no plan
Best starting point
Tell us the dates, the number of travellers and what interests you. We propose a route and a quote.
Discover the Atlas Mountains from Marrakech in your own private Toyota 4×4, with the freedom and comfort of a private excursion rather than a large shared tour.
Day excursion from Marrakech — timings confirmed after bookingPrivate Toyota 4×4 — maximum 4 guests per vehicle
The full country in ten private days from Casablanca: the Rif and the blue city, the imperial medinas, the Sahara dunes, the kasbah route and the Atlantic.
10 days / 9 nightsPrivate tour, 1–7 travellers
Hotel pickup included
Private option
Public rate €2340€2223 per personSave 5% when booking direct
Yes. Every multi-day tour we run is private: your group travels alone with its own driver-guide and vehicle, and the schedule follows you rather than a fixed departure.
Can you build a custom Morocco itinerary?
That is how most of our multi-day trips start. Send us your dates, group size and interests through the trip planner and we come back with a proposed route and a quote. Planning costs nothing.
How much does a private Morocco tour cost?
It is quoted per group, because the price depends on dates, group size, accommodation standard and route rather than on the number of days alone. We give a firm figure once we have those details — we do not publish an estimate we cannot stand behind.
Can a tour start in Casablanca instead of Marrakech?
Yes. We run four, six, eight and ten-day circuits from Casablanca, which suits travellers flying into the north and wanting Rabat, Fes or Chefchaouen before heading south.
How many days do I need to see Morocco?
Four days covers Marrakech plus either the desert or the Atlas. Seven is the first length that feels unhurried for a full loop. Ten lets you add the imperial cities or the coast without long daily drives.
Can you include Mount Toubkal or a trek?
Yes. We run our own trekking operation from Imlil with licensed mountain guides and mule support, so a genuine mountain section can be built into a private itinerary rather than added as a token walk.
Ready to plan your Morocco trip?
Send us your dates and where you want to go. We reply with availability, your group price and a clear plan.